Category Marketing Manager - Greytown
Description
GROWING WHAT MATTERS STARTS WITH YOU
Corteva Agriscience™, the world's first dedicated agriculture start-up, serves to enrich the lives of those who produce and those who consume, ensuring progress for generations to come. Our employees fulfill this purpose everyday by building/participating in an inclusive culture where we encourage each other to stay curious, think differently, act boldly and do what's right for our customers, our co-workers, our partners and our planet. With over 20,000 team members from 130 countries, innovating in 140 world class R&D facilities, we have the resources, leadership heritage and partner ecosystem to make a meaningful impact now and into the future.
#GrowWhatMatters
We're hiring a Category Marketing Manager for one of our leading seed brands in South Africa, Pannar You will be responsible for developing and implementing product / portfolio strategies, life cycle management among various crops, based on customer needs and regional asset portfolios to maximize sales, market share, and profit margins for the products; creating tactical implementations of the marketing plan, positioning and demand planning for new product launches and for existing products.
You will be part of a growing team
As a member of the Commercial Unit team, you will be responsible for coordinating, developing and implementing all marketing activities of the Pannar brand, in close liaison with the leadership team
Your challenge
Analyze the seed market and its various market segments, grower and competitor insights, product feedback and competitive dynamics to identify market trends, threats or new business opportunities that may impact on customer needs.
Develop and implement product strategies, managing projects, andproduct portfolio and life cycle planning of the portfolio in close relationship with the Commercial unit manager and in accordance with local business strategies.
Lead cross functional Local Product Concept Teams to define new project requirements, to build business case, to describe strategic priorities, define product attributes, to design value proposition and create sales argumentation.
Determine product prices and marketing programmes based on local guidance, market research and anticipated demand.
Develop annual marketing plans for the product portfolio and monitor, and track performance versus plan (prices and volumes vs PO, project stage reviews), investigate significant deviations, and recommend corrective action as necessary.
Location:
ZA Greytown
#LI-NA1
Qualifications
To Grow What Matters, You Will Need
Bachelor's degree in Agriculture (with commercial subjects) or Bachelors degree in commerce (with experience in agriculture and communication)
Minimum 5 years of experience in the Agribusiness industry and in a commercial function;
Strong knowledge of the seed market and the associated product portfolio, a good understanding of operational planning and product development processes.
Experience in successfully creating, launching and managing brands.
Strong knowledge of Microsoft Office tools and English, and a good understanding of Afrikaans
Strong analytical skills in market research, including economic analysis.
Who Are We Looking For?
Curious, bold thinkers who want to grow their careers and be part of a winning team
Market shaping individuals who want to transform the agriculture industry to meet the world's growing need for food
Collaborators who thrive in a diverse, inclusive work environment
Innovators who bring initiative and fresh ideas that drive our business into the future and make us an industry leader
Growing What Matters Starts With You… What We Can Offer To Help You Grow?
Opportunity to be part of a leading local seed brand and global industry Ag leader working to discover solutions to the most pressing agricultural challenges of our time
Challenging work assignments that grow your skills, capabilities and experiences
Diverse, inclusive work environment where employees bring their whole selves to work and feel heard, valued and empowered
Dedicated and customized resources to help grow your professional skills, industry expertise and personal perspectives.
Joining us is a natural opportunity to strengthen your professional network through valuable relationships.
Support the health and well-being of every employee by offering world-class benefits, meaningful work and competitive salary
Performance driven culture with a strong focus on speed, efficiency and agility
