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Paid Social Media Campaign Specialist

Job title:
Paid Social Media Campaign Specialist

Description

Our client is looking for a Paid Social Media Campaign Specialist. Area/Location: Sandton, Johannesburg Experience and Qualification: A minimum of 3 - 5 years relevant experience in a similar role Related Degree/ Diploma in digital marketing, advertising and/or sales Facebook Blueprint Certification Twitter Flight School Certification LinkedIn Ads Certification Languages: Business English Professional Competencies Sound understanding of digital platforms and best practices. Creative and Analytical. - Excellent Time management skills. Problem solving skills. Decision-making skills Interpersonal skills Persuasiveness Excellent Communication skills - both written and verbal. Presentation skills Able to work under pressure Excellent Computer literacy: MS Word, Excel, Outlook, PowerPoint Team player and be able to work independently Solid understanding of B2B & B2C Marketing Strategies. Solid knowledge and use of Hootsuite, SEO, Google Suites. Key Objectives and Accountabilities Social Media Advertising The Social Media Paid Specialist is required to have an in-depth understanding of all elements involved in Social Media advertising such as, but not limited to Social media tracking parameters (Pixel’s & Audience Tags) budget planning, advertising objective planning, bidding strategies, conversions and audience building. He/she will need to provide recommendations and execute strategies for account performance opportunities, campaign structuring, targeting, locations, CPA, CPC, ad formats, bid strategies, and other facets of social media advertising in accordance with client goals. This applies to, but is not limited to the following Social Media advertising platforms: Facebook Business Manager LinkedIn Campaign Manager Twitter Advertising Interface Instagram Research & Strategy The Social Media Paid Specialist is also involved in the formulation of the paid media strategy for clients that make up part of their client allocation. Industry Knowledge The Social Media Paid Specialist is expected to keep abreast of the latest trends in the industry, constantly conducting research or monitoring changes in the Social Media Advertising community. Key Results: Performance will only be satisfactory when: Campaign Performance Campaign performance of client campaigns needs to be satisfactory, with client key goals and objectives being met. Budget Management The Social Media Paid Specialist is responsible to ensure that all client budgets are spent effectively and accurately, in line with SLAs. Analytics/Reporting Monitor and administer social media reports and key reporting tools and point out key areas of importance in accordance client goals (e.g. Facebook & Instagram Analytics). This would include strategic recommendations and following up on implementation. Job Purpose The incumbent would be required to manage the budgets, campaigns and organic efforts of clients who are utilizing one of the department’s services which can include but is not limited to: Social media paid advertising Daily campaign budget management Creation and optimization of advertising Paid Media Reporting

Details

Job reference:
Paid Social Media Campaign Specialist
Hours:
Monday - Friday
Location:
Sandton, South Africa
Working term:
Permanent
Salary:
Market Related
Application deadline:
24/06/2022
 

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Search results - Paid Social Media Campaign Specialist

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Working Hours: Monday - Friday
Job Location: Sandton, South Africa
Salary: Market Related

Our client is looking for a Paid Social Media Campaign Specialist. Area/Location: Sandton, Johannesburg Experience and Qualification: A minimum of 3 - 5 years relevant experience in a similar ro...

1

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